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CUInsight 09/28/2020 18:00
Amendments to the NCUA’s chartering and field-of-membership rules go into effect Oct. 14, NCUA Chairman Rodney Hood wrote in a letter to federal credit unions (20-FCU-03). These changes will allow a credit union applying for NCUA approval of a community charter, expansion, or conversion to designate a Combined Statistical Area (CSA) or an individual, contiguous […]. .
CUInsight 09/28/2020 15:00
Many credit unions are marketing meaningless, stale brands. Simply look at some of the brand messages credit unions push in their marketing today. One claims to be the “friendly place,” while another boasts the length of time it’s been serving the community, and then there’s the one telling everyone the credit union “stands prepared” to […]. .
CUInsight 09/28/2020 14:00
Customer satisfaction is key to your bank’s lasting success. After all, unhappy customers have plenty of other places to look for personal financial products. And many do. Sixty-nine percent of customers who leave their bank say it is because of poor service, rather than poor products, according to Temkin. We all know that no one […]. .
CUInsight 09/28/2020 13:00
What was your worst financial decision? Every day, the content team at Zogo works to make our app’s bite-sized lessons in personal finance one of the best financial education experiences in the industry. One question we’ve been pondering lately is: How can we help our users understand the real-life importance of the lessons they’re learning […]. .
CUInsight 09/28/2020 12:00
Competitive differentiation and reputation are everything. This is especially true for financial institution brands competing with commoditized products and services that all look the same. So, in this historic time of unrest, how does a financial institution build competitive distinction to stand apart? First, you must begin with re-articulating your Brand position today, but this […]. .
CUInsight 09/28/2020 10:00
Recent years have seen much discussion regarding millennials’ entry into the workforce, spending and financial maturation. But as the oldest millennials approach 40, Gen Z banking is zooming into focus for the financial services industry. Generation Z (also nicknamed Zoomers or iGenn) is the demographic cohort born between 1997 and 2012 and represents roughly 40% […]. .
CUInsight 09/28/2020 08:00
Our credit union family around the country is facing natural disasters from the wildfires in California to tropical storms and hurricanes in the south. At the Foundation, we are positioned to help credit union employees and volunteers recover from these events through our CUAid Program. CUAid has been around since 2005 and has provided over […]. .
CUInsight 09/27/2020 22:00
Typically, trends emerge over time. There is an opportunity to observe changes and determine whether, and how, to adapt. But this year, change has been abrupt and fast—leaving little time to ponder or plan. The sudden shifts in member behavior make data analytics an increasingly important tool for credit unions to quickly understand and make […]. .
CUInsight 09/27/2020 20:00
While no one can predict the future, boards and credit union management teams can take steps to identify and manage risks that will give the credit union better odds at being successful in an uncertain future. “Risk is critical to challenging and being able to adapt to a future that’s uncertain,” says Tony Ferris, CEO […]. .
CUInsight 09/25/2020 16:00
As our nation continues to grapple with the impact of the coronavirus pandemic, many business leaders are assembling teams and task forces to determine the best way to safely return their employees from home to the physical workplace. Naturally, employees and employers alike are concerned about safety, and many organizations are seeking answers for what […]. .
CUInsight 09/25/2020 12:00
As of June 30, 2020, credit unions held $533.8 billion in investments — that’s up 19.2%, or $85.7 billion, from one quarter and is the largest quarterly dollar increase on record. Notably, portfolio growth from the first to second quarters has been negative since 2011. Not so this year, which underscores the highly unusual dynamics […]. .

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