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Total Retail 12/06/2019 15:08
What if the most amazing piece of tech in your marketing toolbox was also the only non-digital part of your digital strategy? As the creators of BUBBLE WRAP® brand original cushioning, Sealed Air has enabled commerce for more than 60 years. Find out why digitizing the at-home unboxing experience is the next frontier for retailers.
Total Retail 12/06/2019 11:57
In this episode of Retail Right Now, Total Retail’s Ashley Chiaradio and Kristina Stidham discuss key strategies retailers need to implement now in order to provide the seamless shopping experiences consumers expect this holiday season. These tips are mentioned in a recent article titled, 10 Ways for Retailers to Survive Another Holiday Season, authored by […]
Total Retail 12/06/2019 11:20
There’s no understating the impact that small computer in your pocket has made on retail. But governmental bodies are starting to reckon with it. Starting January 2020, California will enact the California Consumer Privacy Act (CCPA). CCPA follows in the footsteps of the European Union’s General Data Protection Regulation (GDPR) and precedes the Brazilian Data […]
Total Retail 12/06/2019 10:48
Long before the first jack-o’-lantern was carved, retail marketers were busy preparing for the holiday season. While it’s always the busiest shopping season of the year, 2019 is gearing up to be the biggest yet, with holiday spending projected to surpass $1 trillion, according to eMarketer. With so many dollars up for grabs, stakes are […]
Total Retail 12/05/2019 11:26
Gift cards are an enormous opportunity for restaurants and retailers. According to Persistence Market Research, the international gift card market is predicted to grow from $318 billion in 2017 to $506 billion by 2025. Gift cards are a great way for restaurants and retailers to promote their brands, acquire new customers and/or get existing customers […]
Total Retail 12/04/2019 12:14
A record 189.6 million U.S. consumers shopped from Thanksgiving Day through Cyber Monday, an increase of 14 percent over last year’s 165.8 million, reports the National Retail Federation (NRF) and Prosper Insights & Analytics. The survey found that 124 million people shopped in stores while 142.2 million shopped on retailers’ websites; 75.7 million did both. Black Friday […]
Total Retail 12/04/2019 12:04
The holiday shopping season looks a lot different in the age of Amazon.com. Retailers are battling to win shoppers back from the online shopping giant, and for companies like Target this means adding staff. The Minneapolis-based retailer recently announced plans to hire a staggering 130,000 seasonal staffers to handle things like restocking and customer service […]
Total Retail 12/04/2019 11:36
The weather outside may be getting chilly, but the busiest retail season of the year is heating up. Holiday spend is on the rise, up 2 percent year-over-year, according to Cardlytics’ new data on holiday spending trends. While retailers have an opportunity to capture more holiday revenue this year, the competition will still be fierce, […]
Total Retail 12/04/2019 10:41
We live in a world where customer expectations are constantly changing. And for businesses, keeping up with customers can be a daunting task. “Connected Customer” is a relatively new term used to describe those customers that interact with brands through digital means such as websites, apps, voice assistants (e.g., Alexa), etc. An overwhelmingly large percentage […]
Total Retail 12/03/2019 11:01
Based on Adobe Analytics data, a record $9.4 billion was spent online on Cyber Monday, an increase of 19.7 percent year-over-year (YoY). In fact, yesterday was the largest online shopping day of all time in the U.S., beating last year’s $7.9 billion total on Cyber Monday. Mobile transactions helped drive yesterday’s record e-commerce revenue, with $3.1 billion of […]
Total Retail 12/03/2019 10:05
Your customers’ store experience — and impression of your brand — starts and ends with your frontline employees. Store associates are directly responsible for delivering your customer service model. Unfortunately, retail work has long had a reputation for low employee morale and high turnover, which can negatively impact employee satisfaction. Retailers have the opportunity to […]
Total Retail 12/03/2019 09:50
It’s the holiday season, and, for many, “the most wonderful time of the year.” Retailers tend to agree with that assessment, and online merchants are likely to have the widest smiles of all. Forecasts indicate U.S. shoppers will spend nearly $144 billion online in November and December, up 14 percent from 2018 holiday spending. However, […]

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